White space, an easy way to take good art, and screw it up. White space is something that all designers should think about more often, but seldom take the time to do so. In logo design podcast 14, Paul shows you how to take your artwork, and test for the correct amount of white space. This gentle relationship between the positive and negative elements in design, is key to overall balance, proportion, and design hygiene. White space plays a very important role in design symmetry, and symmetry is what keeps the eye’s attention from straying.

 

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